Managing your preferences.
Before we dive into the details – if you are just looking to manage your preferences on our Sites relating to cookies and similar technologies (including opting-out), you can do so at any time through our Privacy Preference Center.
If you do not accept our cookies, you may experience some inconvenience in your use of our Sites. For example, we may not be able to recognize your device.
If you want to find out more about cookies and similar technologies on our Sites and emails, please keep reading.
What technologies does Geron use?
Cookies: Cookies are small data files that are placed on your computer when you visit a site. Cookies serve different purposes, like helping us understand how a site is being used, letting you navigate between pages efficiently, remembering your preferences, and generally improving your browsing experience. There are two types: “session cookies” and “persistent cookies”:
- Session cookies are cookies that disappear from your device or browser when you close your browser.
- Persistent cookies stay on your device even after you close your browser.
Please note that both Geron and third-party service providers may set cookies on our Sites – these ‘third party cookies’ are set by domains other than those we control and may recognize your device across different websites.
- A pixel tag is a single pixel, transparent GIF image with a unique identifier that can recognize certain types of data on your device (similar to how cookies do). They are used to operate and improve the Sites and our email practices, including to help deliver cookies, count visits and understand usage and email campaign effectiveness.
- For example, we may put pixel tags on emails to understand how you interact with that email – for example, whether you opened the email, whether you forwarded it, whether you clicked on a link in the email that directed you to our Sites etc. – these pixels may collect the time, location and operating system of the device you use to read the email.
Other similar technologies:
We may also use other tracking technologies, such as mobile advertising IDs and tags, HTML5 local storage / local shared objects (which store relevant data locally on your device), for similar purposes as described in this Cookie Notice.
So, when we refer to cookies and similar technologies in this Cookie Notice, such reference includes reference to the pixel tags discussed above, HTML5 local storage / local shared objects and other equivalent tracking technologies.
The purposes for which we use technologies may fall into one of the following categories:
- Strictly necessary technologies: these technologies are essential to enable our Sites to provide the function you have requested, such as by helping to ensure that the content of a page loads quickly and effectively.
- Performance cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
- Functionality technologies: these technologies allow us to provide enhanced personalization and functionality, such as tailoring content to you, remembering your choices and preferences on the Sites (e.g. language, text size, etc.) or remembering search parameters.
- Analytics technologies: these technologies collect information on how users interact with our Sites and enable us to improve how it operates and our business more widely.
- Targeting technologies: these technologies collect information about your browsing habits in order to provide advertising which is more relevant to you and your interests – for example, they remember the Sites you have visited and share that information with other parties such as advertising technology service providers.
A full list of the technologies we use can be found in the section titled: Details of Cookies and Similar Technologies.
You can control or limit how cookies and similar technologies are used by taking the following steps:
- Managing your preferences on our Sites (including by opting-out) at any time by using our Privacy Preference Center.
- Pixel tags in emails can typically be blocked by default by configuring your preferences in your email client to block external images or setting it to show “plain text only” emails.
For more information about cookies, including how to see what cookies have been set on your computer or mobile device and how to manage and delete them, visit www.allaboutcookies.org. Also, to learn more about targeting and advertising cookies and your choices more widely, you can go to the Network Advertising Initiative, the Digital Advertising Alliance’s Consumer Choice, or if you are in Europe, Your Online Choices.
Finally, if you do not accept certain non-essential cookies and similar technologies, you may experience some inconvenience in your use of our Sites. For example, we may not be able to recognize your device.
Details of Cookies and Similar Technologies.
This table shows details of the specific cookies and other similar technologies that we use. Please note that this table (including the cookies and other similar technologies it shows) may change over time.
Strictly necessary cookies
Information about the cookies we use may be updated from time to time, so please check back on a regular basis for any changes.
Last modified May 25th, 2022.